News » March, 2011 » 23 March 2011
Iavorschi, Arctic: We've gone back in time to the semi-automatic washing machine
23.03.2011, 23:56 | Business | 1212 views
Monica Iavorschi, 37, general manager of home appliances manufacturer Arctic in Găeşti, says we have gone back in time a few years in terms of consumption of home appliances, with demand for semi-automatic washing machines and for refrigerators with basic functions returning. "We have gone back in time many years. People buy products that are as standard as possible, to satisfy their basic needs - wash and dry." Iavorschi believes the consumption decline and implicitly the market decline primarily have to do with the economic context, while the psychological component - the optimism/pessimism of consumers plays only a secondary role. Read more on ZF.ro
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