Romania to spend 17.2 million lei to promote the leaf of the tourist brand on international televisions - financiare.ro
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News » February, 2011 » 1 February 2011

Romania to spend 17.2 million lei to promote the leaf of the tourist brand on international televisions
01.02.2011, 12:59 | Travel | 450 views



Romania’s Development ministry plans to spend 17.2 million lei, excluding VAT in promotional ads on international televisions, to promote Romania as a tourist destination and increase awareness on the new national tourism brand.

For this aim, the ministry launched a public tender with a maximum budget of 4,000,000 euro excluding VAT. The general objective of the campaign is to promote Romania’s new national tourist brand on international televisions to create a positive image of the country, increase awareness about Romania and increase the number of tourists.

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