Kandia brings Romanian manager on board to compete with chocolate giants - financiare.ro
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News » January, 2011 » 13 January 2011

Kandia brings Romanian manager on board to compete with chocolate giants
13.01.2011, 00:07 | Business | 1525 views



Chocolate producer Kandia, one of the best-known Romanian brands, has a new general manager - Mihuţ Crăciun, Red Bull's first head of local operations.

Last summer, Crăciun's six-year mandate at the helm of Red Bull's operations in Romania was over, after which the manager entered talks with several companies over a new managing position.

During the same period, Kandia returned to the portfolio of Austrian family Meinl after it had been sold in 2007 to British group Cadbury. As Cadbury was taken over in an international transaction by American group Kraft, in Romania the group was forced to sell certain operations. Thus, Kandia was returned to the Meinl family.

Read more on ZF.ro




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