News » March, 2011 » 13 March 2011
Aggressive marketing and exports, growth recipe in wine industry
13.03.2011, 23:15 | Business | 946 views
Wine industry players are betting on a consumption pick-up this year as signals after the first two months are positive, with sales registering a slight rebound. "After the first two months, we are witnessing growth. It's not strong growth, but we can speak of a 5-10% advance. We hope for a slight market rebound and we also have more aggressive marketing policies," said Cătălin Grecu, marketing manager with Cotnari. "We're about to start exports to Russia. In one month at the latest, I believe we'll start deliveries. We also have contacts with the markets of China, Korea, Ecuador, which we haven't taken seriously, but analysing them, we can see they have an extraordinary potential," Grecu said. Read more on ZF.ro
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